Followers. Can We Get Honest?

Followers. Can We Get Honest?

I know. You don't have enough followers. Or, you have lots of followers but little engagement. Or you get some engagement but they don't really 'get it'. They're not clients. That's the real point, isn't it? Do you remember why you're online, who you're connecting with? Can we just get honest about this? Let's fix it.

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The Next Level of Entrepreneurship

The Next Level of Entrepreneurship

I've always said that successful, sustainable social media community starts offline. Where does networking fit? Networking. I find polar opposite reactions to this word in the entrepreneurial world, and I understand both sides of the discussion. In the end, I am in favour of networking, but usually if you have a strategy in place. If your strategy isn't working, be flexible enough to change it, but at least start with a strategy. What's your price point? Who can afford it? Where do they go? How do you engage with them there?

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